Preroll with Expanded Banner

Pre-roll with expanded banner drives more engagement and awareness.

 

 

 

Behaviour:

• Pre roll with expanded banner will be shown at the bottom of the video player playing the ad.

 

Targeting capability based on:

  • Frequency capping

  • Category – News, Entertainment, etc.

  • Device – Desktop, Mobile

  • Geo – National, International

  • Keywords - Modi, Sachin, Demonetization, etc.

  • Demographics - Age, Gender(Male, Female)

  • Day Parting 

 

Specification:

  • Video Player Size - 4:3, 16:9 ratio

  • Video ad Format – Asset (Mp4), VAST (MP4), VPAID

  • Banner Asset Format (PNG / JPEG)

  • Banner Sizes
    • Desktop size (WXH) - 900x90 px (WxH)

    • Tablet size (WXH) - 700x90 px (WxH)

    • Mobile Big size (WXH) - 440x120 px (WxH)

    • Mobile Small size (WXH) - 350x120 px (WxH)
       

Performance metrics:

  • CTR, Viewability, Unique reach, Mute rate