Skinned Preroll

The entire video player is occupied with the banner ad within which Preroll ad is played.

Template 1:

 

Template 2:

 

Behavior:

  • When the user clicks on the video ad or banner, the user is redirected to the advertiser's landing page

  • Social sharing – Redirect viewers to social pages of advertising brand, Facebook, Twitter, email and other popular social tools by placing their icons

 

Targeting capability based on:

  • Frequency capping

  • Category – News, Entertainment, etc.

  • Device – Desktop, Mobile

  • Geo – National, International

  • Keywords - Modi, Sachin, Demonetization, etc.

  • Demographics - Age, Gender(Male, Female)

  • Day Parting 

 

Specification:

  • Media Format - JPEG, PNG, GIF

    • Size - 1280x960, 640x480, 400x300

  • Video Player Size - 4:3, 16:9 ratio

  • Video ad Format – Asset (Mp4), VAST (MP4), VPAID

 

Performance metrics:

  • CTR, Viewability, Unique reach, Mute rate

 

Note: Estimated time to go live will be 3 days

*The estimated time to adapt the creative provided by the client will vary depending on the complexity and execution of the creative