Enspot - Full Page Takeover

Enspot is a high impact, full-page innovative video ad

Behavior:

  • When the user clicks on the video ad, the user is redirected to the advertiser's landing page

  • Social sharing – Redirect viewers to social pages of advertising brand, Facebook, Twitter, email and other popular social tools by placing their icons

 

Targeting capability based on:

  • Frequency capping

  • Category – News, Entertainment, etc.

  • Device – Desktop, Mobile

  • Geo – National, International

  • Demographics - Age, Gender(Male, Female)

  • Day Parting 

 

Specification:

  • Ad Size (Video) - 4:3

  • Ad Format (Video) - .FLV, .MP4

  • Ad Background Skin Format: .JPG

  • Ad Background Dimension: Width 750, Height 400 (750 x 400)

 

Performance metrics:

  • CTR, Viewability, Mute rate, Unique reach

 

Note: Estimated time to go live will be 1 week

*The estimated time to adapt the creative provided by the client will vary depending on the complexity and execution of the creative